Ciro's Nightclub: An Icon Of Entertainment History
Today, it's a world famous comedy club--The Comedy Store. In the 1940's and 1950's it was Ciro's nightclub and for much of its life was one of the hottest nightspots in the world.
From the early 1940's until it closed on the eve of the 1960's, Ciro's launched countless entertainment icons along the path to superstardom. It was one of the first major venues to host Jerry Lewis and Dean Martin before they took over the comedy world in 1950. A year later, an unheralded opening act called the Will Mastin Trio stole the show from the headliner. This was due in large part to a young entertainer that would before long outgrow his membership in the group--arguably the most talented entertainer in show biz history, Sammy Davis, Jr. After the car accident that cost Sammy his right eye, it was the site of his return to live performing. Countless other top entertainers performed there, from Sinatra sidekick comic Joe E. Louis to Nat King Cole.
The regulars at Ciro's comprised a mind boggling array of the greatest entertainers in history--Frank Sinatra, Humphrey Bogart, Marilyn Monroe, Cary Grant, Judy Garland and countless others. It became the clubhouse for the Hollywood elite to drink, mingle and network.
In a more civilized time, there was a circuit of world renowned nightclubs that featured the best entertainment in the country in an atmosphere of indulgent luxury. In Las Vegas, the Copa Room at the Sands became the place to be in the 1960s but before that there was the Coconut Grove in Miami, the 900 Club in Atlantic City, the Sam Giancanna owned Villa Venice in Chicago. Even during the early 1940s, Ciros was part of this top tier of clubs. What would later become the Holmby Hills Rat Pack was already holding court nightly at Ciros, then owned and operated by Billy Wilkenson. From Bogie and Bacall to George Raft and Betty Grable, it was L.A.s hottest spot. Like most clubs, however, it began to cool off a couple of years later and by 1942 owner Wilkenson was hard pressed to provide worthy entertainment for the celebrities that patronized his club. Customers were defecting in droves to the jungle themed Mocambo across the street. For a time, Ciros closed its doors. It wasnt dark for long when Herman Hoover put together a plan to reopen the club.
Hoover had an interesting background--while attending law school at Columbia University he was lured away by the mix of wiseguys and chorus girls at New York's famed "Silver Slipper". "The Slipper" was a prohibition era nightspot owned by a group of organized crime luminaries, and Hoover quickly became a valued management asset. He would later work at Harlem's famed Cotton Club before relocating to the west coast in 1936.
Ciro's reopened on the day after Christmas, 1942. The headliner that night was Sinatra crony Joe E. Lewis and the crowd included the aforementioned "Chairman of the Board" along with Mickey Rooney, Lucille Ball, Desi Arnaz and Cary Grant. Xavier Cugat was next to headline (he'd later to on to marry 1970's gameshow fixture "Charo") and became a regular.
Hoover had hosted Dean Martins wedding in 1949, and Martin and Lewis debuted at Ciros in 1950. They always felt a deep debt of gratitude to Hoover and his club, and even when they were pulling down an astounding (for the 1950s) $100,000 a week to perform they insisted on holding their fee at Ciros to what they were originally paid--$7,000 a week. In 1951, Sammy Davis, Jr., along with his uncle and father"the Will Mastin Trio"tore down the house. Several years later, in what may have been the biggest event ever at the club, Davis returned to the stage following a car accident where he lost his right eye and nearly lost his life. Following an introduction by Frank Sinatra, Davis put on a scorching performance before an adoring and emotional crowd of the biggest stars on the planet.
Ironically, the growth of the desert gambling oasis to the east would eventually spell the end for Ciro's and the nightclub circuit nationwide. Las Vegas simply had the money, connections and amenities to lure away the best talent to play in its showrooms. Headliners didn't have to travel to earn a tidy sum as casino headliners, and they were able to live the showbiz life 24 hours a day in "Paris in the Desert." Eventually Ciro's closed its doors in 1957 and was sold at a public auction two years later.
It also represented the end of an era in Los Angeles. Sunset Boulevard remained a vital commercial artery, but the glamorous strip of adult entertainment that became part of American mythology gave way to a tacky mishmash of restaurants, strip clubs, and tattoo parlors intermingled with more upscale businesses. Although another revolution would emerge from Sunset Boulevard"a culinary superstar named Wolfgang Puck, and his restaurant Spago"the world became a little less civilized with the passing of Ciros. The building has been the Comedy Store for the past 26 years, and has started its own crop of stars along the path to fame. - 23815
From the early 1940's until it closed on the eve of the 1960's, Ciro's launched countless entertainment icons along the path to superstardom. It was one of the first major venues to host Jerry Lewis and Dean Martin before they took over the comedy world in 1950. A year later, an unheralded opening act called the Will Mastin Trio stole the show from the headliner. This was due in large part to a young entertainer that would before long outgrow his membership in the group--arguably the most talented entertainer in show biz history, Sammy Davis, Jr. After the car accident that cost Sammy his right eye, it was the site of his return to live performing. Countless other top entertainers performed there, from Sinatra sidekick comic Joe E. Louis to Nat King Cole.
The regulars at Ciro's comprised a mind boggling array of the greatest entertainers in history--Frank Sinatra, Humphrey Bogart, Marilyn Monroe, Cary Grant, Judy Garland and countless others. It became the clubhouse for the Hollywood elite to drink, mingle and network.
In a more civilized time, there was a circuit of world renowned nightclubs that featured the best entertainment in the country in an atmosphere of indulgent luxury. In Las Vegas, the Copa Room at the Sands became the place to be in the 1960s but before that there was the Coconut Grove in Miami, the 900 Club in Atlantic City, the Sam Giancanna owned Villa Venice in Chicago. Even during the early 1940s, Ciros was part of this top tier of clubs. What would later become the Holmby Hills Rat Pack was already holding court nightly at Ciros, then owned and operated by Billy Wilkenson. From Bogie and Bacall to George Raft and Betty Grable, it was L.A.s hottest spot. Like most clubs, however, it began to cool off a couple of years later and by 1942 owner Wilkenson was hard pressed to provide worthy entertainment for the celebrities that patronized his club. Customers were defecting in droves to the jungle themed Mocambo across the street. For a time, Ciros closed its doors. It wasnt dark for long when Herman Hoover put together a plan to reopen the club.
Hoover had an interesting background--while attending law school at Columbia University he was lured away by the mix of wiseguys and chorus girls at New York's famed "Silver Slipper". "The Slipper" was a prohibition era nightspot owned by a group of organized crime luminaries, and Hoover quickly became a valued management asset. He would later work at Harlem's famed Cotton Club before relocating to the west coast in 1936.
Ciro's reopened on the day after Christmas, 1942. The headliner that night was Sinatra crony Joe E. Lewis and the crowd included the aforementioned "Chairman of the Board" along with Mickey Rooney, Lucille Ball, Desi Arnaz and Cary Grant. Xavier Cugat was next to headline (he'd later to on to marry 1970's gameshow fixture "Charo") and became a regular.
Hoover had hosted Dean Martins wedding in 1949, and Martin and Lewis debuted at Ciros in 1950. They always felt a deep debt of gratitude to Hoover and his club, and even when they were pulling down an astounding (for the 1950s) $100,000 a week to perform they insisted on holding their fee at Ciros to what they were originally paid--$7,000 a week. In 1951, Sammy Davis, Jr., along with his uncle and father"the Will Mastin Trio"tore down the house. Several years later, in what may have been the biggest event ever at the club, Davis returned to the stage following a car accident where he lost his right eye and nearly lost his life. Following an introduction by Frank Sinatra, Davis put on a scorching performance before an adoring and emotional crowd of the biggest stars on the planet.
Ironically, the growth of the desert gambling oasis to the east would eventually spell the end for Ciro's and the nightclub circuit nationwide. Las Vegas simply had the money, connections and amenities to lure away the best talent to play in its showrooms. Headliners didn't have to travel to earn a tidy sum as casino headliners, and they were able to live the showbiz life 24 hours a day in "Paris in the Desert." Eventually Ciro's closed its doors in 1957 and was sold at a public auction two years later.
It also represented the end of an era in Los Angeles. Sunset Boulevard remained a vital commercial artery, but the glamorous strip of adult entertainment that became part of American mythology gave way to a tacky mishmash of restaurants, strip clubs, and tattoo parlors intermingled with more upscale businesses. Although another revolution would emerge from Sunset Boulevard"a culinary superstar named Wolfgang Puck, and his restaurant Spago"the world became a little less civilized with the passing of Ciros. The building has been the Comedy Store for the past 26 years, and has started its own crop of stars along the path to fame. - 23815
About the Author:
Ross Everett is a Las Vegas and hospitality industry historian as well as an expert on sports betting. He has served as a customer service customer relations consultant for many restaurants, casinos and other hospitality firms. In addition, he's a noted fight sport journalist, and writes extensively on strategies to successfully bet on NFL football, MMA and boxing.
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